Sold a dozen job domains as a package

My last sale was a job package deal a few weeks ago. This time around, I packaged a dozen job domains together to make another sale. I took less than the appraisal value, but I still made a good ROI.

Appraisal value is not the standard to setting prices. A domain is only worth what an end-user is willing to pay for it. The main reason I make sales is because I build a rapport with past buyers. Past buyers already know who you are, so they can trust that a deal will go through smoothly, without any complications.

Most of the time I retain the buyer’s information to speed up the process the next time around. Of course, these are buyers that I communicate with on a regular basis, and ones that trust me enough to buy from me again. The hardest part of selling is trying to find a buyer. Once you receive a reply back that states interest in a specific domain(s), there is no reason you can’t strike a deal.

New domainers struggle to make sales because they attach high prices to their domains. When a buyer makes an offer, determine what price will entice the buyer without scaring them away. I would send an offer back that is double the amount they offered you for the domain.

For example, a $300 offer will have a counteroffer of $600. You can set your expectations at $400, but don’t be too quick to lower the price to $400. When I need money, I usually avoid negotiation to ruin a potential sale. I managed to negotiate on the package deal with increasing the price and adding in another site.

I learned many times before that setting high prices and not knowing the market well enough will ruin a deal. I don’t call my sales luck because I put in a lot of work to contact people, as well as to push the domains to the new owner. My best domain sales are job domains. They’re easy to sell, especially to people that operate in the job industry.

Recently, I turned low traffic sites into good traffic sites. I researched what products and services are most popular, and then refined the content to reflect the demand. Many sites now show up on Google Page #1 for specific articles and videos. I also apply shopping apps on the domains to gain traffic when people search for laptops, resume paper, software, and nursing scrubs.

The .com domains are the best extensions to generate traffic and search engine positioning. However, I noticed that .net domains are pulling up on Google Page #1. And .net domains are actually producing ad clicks.

I find that I’ve done well with domaining because I turn a new site into something I can sell in the aftermarket. I never purchase domains in auctions or make offers to owners to acquire domains. I’m confident I can find good domains through hand registering them.

Selling domains is fun when you find buyers. Nevertheless, there are many times you will experience a selling drought. You never know when you will receive a reply back to purchase one of your domains, and if someone will make you an offer without you knowing ahead of time.

Never cold call a business unless you have premium domains. I called a business today to offer a top domain to them. The domain belongs to another, but I can make commission if the domain sells. The owner was excited about possibly acquiring the domain. He told me that another one of his associates would call me back regarding the domain. For the most part, he has beginner knowledge on domains and computers.

I notice that good domains worth more than $20K attract interest. Less valuable domains are much harder to sell to end-users. In the past 10 months, I only received 2 email offers to buy my domains. I sold two domains because of advertising on Craig’s List. Another two domains sold on Bargain Domains. And the rest of my domains were sold to end-users I contacted, or to past buyers.

It is possible to make sales. You have to put in the work to get results. Persistence is the key to selling. Know how to price your domains to sell. Practice negotiating. Sell your domains in package deals to move many at one time. Lastly, be confident about your domains because a buyer will sense when you’re passive, and they will use that weakness to reduce the price. Thanks for reading. Good luck.

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2 Comments on “Sold a dozen job domains as a package”

  1. chris Says:

    Good write up. Do you recommend turning domains into websites before contacting potential end users? I have a decent amount of .com domaina but do not have them hosted and I am wondering if this is hurting me in the long run. I am still trying to find people to sell to, but I think that the lack of an actual site might lead to people not wanting to purchase the domain since if they type it in it will take them to a parked page

    • Suisun Blog Says:

      @Chris,

      Thanks for the comment. You don’t have to turn domains into websites. Your goal is to put doubt in an end-user’s advertising costs. Are their advertising costs really delivering them results? Companies conform to traditional standards, so they’re reluctant to change. Companies bidding on the keywords in the sponsor link section and companies located on Google Page 3 and beyond are good leads.

      If you want to make a significant amount of money, then developing the domains into revenue generators is a good way to go. Go Daddy auctions thrive on domains or former websites that generate high unique traffic. A domain worth $50 on Estibot.com may actually be worth $5,000 due to the metrics (performance = links, Google Page Rank, unique traffic, domain age, and other factors). Compare appraisals between Estibot, Valuate, Website Outlook and 7Zoom.

      It really depends on how much money you want to make. If you’re into making big money, you can build your domains to perform. Check out which domains end-users are bidding on at Go Daddy’s aftermarket. Sedo is another platform to watch. Sometimes I even question the value of a past sale. I analyze the domain, figuring out that it has high unique traffic. Traffic is key because the end-users knows that it takes money and time to build traffic. Buying a domain with no history will cost them more in the long run.

      However, you can still attract interest with good keyword domains. They don’t have to be very expensive domains. People let good domains drop because they don’t do enough to sell them. Frank Schilling is the one of the most successful domain investors in the word. He is always buying and selling domains. This past few weeks, he purchased BlackFridaySales.com for $90,000, which point to BlackFriday.net. The majority of his domains appear as parked pages with good resources to lead a visitor to the right location.

      I sold several domains that are parked. If you’re interested in getting better results with your domains, you can try Why Park. They let you add custom pages, domain apps, compare shopping, YouTube videos, and much more. Essentially, you can build your domains into websites without actually having to spend too much time developing websites.

      My website developing skills are slim to none. I take advantage of what Why Park has to offer. The domain apps tripled my traffic. People search for terms, which will lead them to your page. Take for instance; a web user is looking for a particular video. You already put up a video app with several videos. The web user finds the exact video on Google Page #1, which happens to be featured on your domain. The same goes with shopping, movie, business listings, and games apps. In addition, Why Park gives you the option to use their articles to rotate on your website. Every time a visitor reaches your page, the content will change.

      I recommend Why Park because if you own hundreds of domains, you may not have the time to build every website. You have to be selective, choosing only the websites you know will be popular, as well as ones that will earn revenue.

      End-users buy domains for many reasons. I also recommend you to read DNJournal.com’s sales report every Wednesday. Research the recent sales that are similar to your domain’s categories. Most domain investors that are into domaining buy domains they know they can sell to another. Focus on popular niches such as jobs, education, resume, products, services, hotels, travel, tickets, and high search keywords.

      You owning many .com domains is good. You have a few options. Advertise your domains on several domain platforms such as Buy Domains, Sedo, Go Daddy, Moniker, and others. Next, do a Google search on the keywords. Contact every sponsored link, as well as every site that uses the keywords. Tell them you’re offering the domain _____ to many end-users. Tell them how you find their site. Let them know you’re planning to sell the domain (s). If they’re interested in acquiring the domain, they should contact you as soon as possible. Usually elite domains don’t require much of a sales pitch. Companies already know their value. But, less expensive domains will need an introduction to generate interest.

      in essence, you should separate the domains into categories. I find that domains are easy to move when you know which companies may be interested. Don’t gent discourages if you don’t find buyers. I’ve been rejected hundreds of times. Keep in contact with past buyers. More than likely they will buy from you again. If you want to speed up the search, sign up for Estibot’s $39.99 plan. They have an end-user lead generator to find good leads for domains between $25-$2500.

      You may need to advertise domains for a set price. Since there are millions of domains offered on many platforms, an end-user may not find your domains if you don’t promote it. They browse the lists for the obvious premium domains. That is why Sedo is selective on which domains to accept into their auctions. Use Craig’s List and other free advertising forums. Be careful. You will get spam messages, so I think it is better to provide a link to your domain at Sedo. Let Sedo deal with the sale. You only have to pay 10% commission, and they prepare the paperwork and transfer the domain. All you have to do is push the domain to them.

      If you’re interested in striking deals on your own, try to network with companies and people that are in that niche. They are more willing to buy from someone they trust than a complete stranger. Always be prepared to build value into a domain. They may question why they need the domain, suggesting the domain is not a developed site that has any traffic.

      The more outlets you use, the greater chance you have at selling a domain. You have to be proactive. Too many are passive; they wait for someone to come to them. Compare selling domains to commercials, print ads, and classifieds. You find out about a sell because you see it advertised on many platforms. You have to do the same. You can do it without having to spend much money in the process.

      Check out the blog side panel for the resources I mentioned. I also set up a domain resources page on top. The main platforms are:

      Why Park
      Estibot
      Sedo

      You can also sell domains at a fraction of their value at Bargain Domains. I made a few sales there. When you host your domains at Why Park, you can put up a for sale link. This way, a person can contact you about buying your domain. Let me know how it all works out. Good luck. Thanks.

      DM


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